About Us

Evolution is the creation of two great companies coming together, New Hype Solutions and Branding180.   New Hype Solutions was established in 2010, with Branding180 being created in 2015.  Both owners met in January of 2020 and quickly learned the passion, values, and excitement they held for the promotional product industry was beneficial to everyone involved, which then began the launch of Evolution.  The company was created to continue giving top-tier service to customers, but with more flexibility to customize their solutions to best maximize their investment.  With both owners having a combined 20 years of industry experience, the knowledge and ideas provided to our clients is hard to match.  Evolution is a proud independent affiliate of iPROMOTEu,  which gives us an edge up on our competition on many levels.  

Evolution is able to work with companies of all size, from small start-ups to large corporations.  Great pride is taken in the individual service provided to all clients, with customer satisfaction the top priority.  With services and solutions ever-"evolving," we have made a commitment to continue learning about options available to help our clients achieve the best return on their investment.  Our goal is to get to know each client on a much deeper level than just a transactional relationship.  If we know who you are, your values, and your goals, we are able to help tell your story the way you want it told.  We want to help you promote excellence, so please consider letting us help you do the standard different.  

Evolution has made it a point to partner with other like-minded companies in Northeast Wisconsin, which allows our clients to benefit from experts in multiple areas of marketing and branding solutions.  These partnerships include solutions in the way of video production, marketing consultation, social media management, professional photography, trade show solutions, and custom print solutions, and more.  The overall goal is for a client to have the best experience possible, and these forged partnerships achieve that goal.   

Julie's life changed forever in 2005.  She had been working for Kimberly-Clark for over eighteen years when her department was one of many that either got outsourced or laid off.  Julie ended up landing in the promotional business through a relative.   After working for other promotional companies, she founded New Hype Solutions in 2010.  The love and passion she has for this business, along with helping customers, is a drive.  Being a business owner offers her the opportunity to help others and give back to the community.  Julie has been married to Joel Rankin for over 37 years and they have three grown children and two beautiful grandsons.  She is a lifelong resident of Neenah, WI and graduated from Neenah High School in 1992.  Julie says, "I love our community and I can’t imagine living anywhere else."

Email Julie:  julier@evolutionhype.com

David has been in the promotional product industry on and off for approximately 10 years, most recently as the owner of Branding180.  He also has experience in media, law enforcement, and publishing.  David has a passion for helping people, and has taken that to the corporate level.  A proud entrepreneur, he knows how important it is to help get a brand promoted, and his approach to helping clients is the same across the board--big or small.  David is involved with Adult Faith Formation and Music Ministry at his church.  He sits on the board of PPAW (Promotional Products Association of Wisconsin) as Vice President, and also a member of the iPROMOTEu Marketing Committee.  Hunting and fishing are his main hobbies.  David lives with his wife and two children near Freedom, Wisconsin. 

Email David:  davidv@evolutionhype.com